Icon of program: Blue2b

Blue2b for Windows

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Editors’ Review

Download.com staff
This software simplifies scheduling and tracking proximity marketing campaigns. It uses Bluetooth to deliver content wirelessly and cost-free, requiring user permission for every transfer.

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Blue2b 0/1

  • Pros

    • Easy campaign scheduling with flexible options
    • Tracks message delivery success and failures
    • Permission-based content transfer
    • Minimal system footprint, easy installation
    • Does not store customer data

  • Cons

    • Only detects devices with OPP profile
    • Mobile device user must confirm receipt
    • Requires a Bluetooth enabled PC
Icon of program: Blue2b

Blue2b for Windows

Download now

Used Blue2b for Windows?

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Full Specifications

GENERAL
Release
Latest update
Version
1.061
OPERATING SYSTEMS
Platform
Windows
Operating System
  • Windows Vista
  • Windows 7
  • Windows 10
  • Windows XP
Additional Requirements
Bluetooth enabled device
POPULARITY
Total Downloads
211
Downloads Last Week
11
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Last Updated

Developer’s Description

By Blue2b.com
Schedule your proximity marketing campaigns easily and track the delivery of your advertising content.
Proximity marketing software for WinXP, Vista and Win7. To perform proximity marketing a Bluetooth enabled PC that broadcasts advertising content is required. Only devices with OPP profile are detected. The mobile device prompts the user to confirm receiving the content. Once the user confirms it the program starts transmitting the content to the mobile device. As you can see the system is permission based. The content is not transferred to the mobile device if the mobile's owner does not want to receive it. Transfer of the files goes wireless and without any cost. The program has a sophisticated user interface that lets you schedule your campaigns easily. Configure daily, weekly or monthly schedules or send the campaign always if you like. The software shows you how much messages reached the user or failed. It identifies most of the mobile phone's manufacturers. The software works on small footprint PCs and is easy to install. The program does not create registry entries. The program is very polite which means it does not send to devices that keep in the proximity. The program assumes devices that keep in the proximity belong to neighbors and not to customers. A handbook in PDF format is also free to download. You are free to choose the dongle as long as it is supported by Microsoft Bluetooth stack. The software does not store customer data. It just keeps an encrypted part of the device's address in memory. This memory can remember devices up to a period of 31 days. After this period has been expired blue2b sends again a message to devices that were just removed from memory if they come into the proximity.
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