muse MaGMA.sg's Fairy Tales for iOS

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The collector has come out as an artist: iconic contemporary works from muse MaGMA.sgs Singapore-based collection are transformed into multi-media...

The collector has come out as an artist: iconic contemporary works from muse MaGMA.sgs Singapore-based collection are transformed into multi-media diptychs thanks to Fairy Tales intriguing and poetic episodes, directly inspired by Moonbeam and Gabriels loving, mysterious and mystical quest. muse MaGMA.sgAt the heart of muse MaGMA.sg's origin in 1999 is a profound and life-changing encounter with a Roy Lichtenstein painting, Desk Calendar (1962), at MOCA in Los Angeles. The encounter, entitled the Calendar Story, marked an early and spectacular milestone for two lives coming to union and the subsequent building of a contemporary art collection. muse MaGMA.sg, lovingly assembled by Moonbeam and Gabriel, two passionate collectors, include more than 200 original works of primarily Asian contemporary art in different mediaby significant artists such as Liu Ye, Nyoman Masriadi, Yue Minjun, Guangyi and Zeng Fanzhi. About Fairy TalesFairy Tales is muse MaGMA.sg's first single-focus exhibition, a culmination of more than a few years of imaginative and bold visioning, meticulous research, adventurous collecting and most importantly of all, an unwavering belief in the power and actuality of divine providence. Driven by the Calendar Story, Fairy Tales affects visitors with the power of each of its intriguing episodes, extending what has begun as a personal oral narrative into a compelling story of love, fate, wonder and quest for truth cast in a virtual exhibition form. About the appThis iPad app is the virtual continuation of MaGMAs seminal 2010 exhibition in Singapore and features one additional episode, MaGMA 1111, inspired by the demise of the first owner of Desk Calendar, Count Giuseppe Panza di Biumo, just as the exhibition was being dismantled.Gabriels generation in France fondly remembers acting legend Grard Philipe reading The Little Prince, Peter and the Wolf and the life of Mozart in LPs packaged inside childrens books. This is the inspiration behind Singapores foremost actor and theatre director Ivan Heng masterfully performing for MaGMA in this app.Additional features include: original music by Ian Chee, Gabriel with dj George Leong, and Andayoma. Introduction by Kwok Kian Chow of the National Art Gallery, Singapore. Curatorial Notes by Christies specialist Zineng. An Interview with Mitchell Lichtenstein. Exhibition Notes by renowned architect and MaGMAs scenographer Jean-Franois Milou.This beautiful, touching, and very comprehensive app offers a choice of three pre-set tours of the exhibition, as well as the flexibility for the user to meander freely. Double tap the images for high resolution viewing of the chefs duvre, tap on the artist name to read the biography.About ICMThe Paris-based Brain & Spine Institute (ICM) is a research centre of international dimensions without equivalent in the world, innovative both by design and organisation. By bringing together under one roof patients, physicians and researchers, the objective is to produce rapid treatment of lesions affecting the nervous system and to apply them to patients in the speediest possible way. Coming from various horizons and all countries, the best scientists will develop cutting-edge research in this field. To enable the scientists to further their research and offer patients genuine hope, we all need to get involved, including government authorities, companies and individuals alike. Nobody could be excluded as this fight concerns us all.Moonbeam and Gabriel have contributed to the founding of ICM in Paris (the brain and spine institute) and will further contribute USD 1.00 per muse MaGMA.sg app sold.http://icm-institute.org/menu/news?lang=en&lang=enApp developed by www.codigo.sg