Key2 is a company that builds applications that create, publish, enrich and deliver content to Web, print, mobile, and tablet devices.
The basic idea is using database contents like article and price information to fill out pre-formatted template documents. Templates are typically created in a normal desktop layout application where certain boxes or text are designated as placeholders. These placeholders are then targeted with new content which flows in from the database. This allows for quick generation of final output and, in case of changes to the database, quickly perform updates, with limited or no manual intervention.
