Apple Configurator enables you to set up, configure, or install apps across a number of iOS devices simultaneously.

Pros

Mass updates: Apple Configurator can synchronize your updates, so that all of the devices in your ecosystem stay up to date simultaneously. This helps keep all your devices and applications working smoothly together.

Ease of operations: Although Apple Configurator offers an enterprise-level piece of software, you don't need to be an IT professional in order to use it.

App installation: Another great use of Apple Configurator is to simultaneously install apps across a large number of devices. If you've suddenly discovered an app that can increase productivity for your team or business, it can be time consuming and frustrating to wait for every individual person to download and install the app. With Configurator, you can sync an app to all the desired devices in a few clicks.

Cons

Older OS compatibility: Apple Configurator will only work with the most recent version of the OS, which is a major limitation.

Bottom Line

If you manage multiple iOS devices in your environment, you need a software solution to manage those devices as a group. This solution, direct from Apple itself, is easy to use, provides a number of useful features, and should meet your needs admirably, as long as you keep your OS current.