Carrying forward the success of Augmented Reality in apps, KFCs So Good app is an innovative offering, which allows you to use the medium of your phones to make a mental escape from daily, mundane and monotonous routines, for some comfort KFC food! How? The premise is simple. What most makes you want to take a break? Considering our busy lifestyles and packed schedules, its hard to resist the temptation to drop it all for some delicious food. Banking on that, KFCs So Good App is just the ticket to escape that boring meeting, slow train commute or a long day in the grind, for your favourite KFC treat!The app allows you to use your phone to scan a given word, a singular typed word, which makes you want to take a break. For example, scan the word driving on your laptops or computers, if you want to take a break from getting behind the wheel. Point your phone, and hover it over the word till it comes into focus. The app then detects the word and takes you to the next delicious step.Now that weve determined what you want a break from, the next step involves why? KFCs gratifying the first 10 users who give us the most interesting and relatable excuses for wanting a break. Just tell us why that particular word makes you want to take a break, and if we like your reasoning, you stand a chance to WIN!Steps to follow: Download the Augmented Reality App on Your SmartphoneScan your chosen word, typed on a computer/laptopAllow the app to detect your word, and wait for the corresponding imageTell us why you want to take a So Good break from that wordFinally, submit your contact details to be applicable for the WIN!