Our UnderstandingFor Hubert Burda Media, the gaming industry will represent a key media to reach young target segments in the future. Therefore Burda has set up a dedicated company: Burda:ic GmbH, to pursue its interests in game related business opportunities.Within the existing range of games, Burda:ic focuses on PC Online Games with two core business areas: Massively Multiplayer Online Games (MMOG) and Online Casual Games.Burda:ic targets the hard core gamer as well as the casual gamer in order to open the world of games to a mainstream audience.Burda:ic's operates on the European market as a whole which corresponds to the factual development of the European gamer community.
