In BASIKO "creative media concept" we make of the Creativity a lifestyle. The difference is that building brands today requires a keen understanding of how new communications technology, new channels, vibrant creativity and insightful consumer research combine. The mandate is integrated communications and our response, what we call 360 Degree, means a willingness to use the broadest array of tools and techniques to understand, develop and enhance the relationship between a consumer and a brand. BASIKO: creative media concept powering your business 360