WebNext Direct is the application that allows to build up virtual shop on Internet. Multiple languages, multiple currencies,custom graphical layout are included. Program consist of two parts. WebNext Management Console allows to define shop categories, graphical layout, language support and also filling up the data. Console contain powerful language tool, which enable to localize the virtual shop into any foreign language. When the shop is defined, console will generate WebNext Direct Applet and publish it on the web. All server platforms are supported, too.