In the past, if you wanted to own a piece of late legendary rapper, Russell Jones, aka Ol' Dirty Bastard, aka O.D.B., you'd have to buy an album, poster, or T-shirt.
But soon you will be able to purchase a part of his legacy with O.D.B. Coin, an officially licensed cryptocurrency from the Estate of Ol' Dirty Bastard. Starting Oct. 23, you can sign up on AltMarket, a "cryptocurrency exchange and artistic patronage platform" and get verified to buy a coin (with a bit of a head start) when the sale goes live on Dec. 1. Anyone who signs up during the presale period, which runs through Nov. 30, will also receive a purchase discount off the dollar-a-coin price to give you more coin for your buck.
Run by family members including Young Dirty, one of the Wu-Tang Clan founder's 13 children, the Estate of Ol' Dirty Bastard is dedicated to preserving and promoting the legacy of the influential Wu-Tang member and solo artist known for such hits as "Shimmy Shimmy Ya," "Baby C'Mon," and "Got Your Money."
"I basically wanted to do something special for the fans," Young Dirty, who performs with Wu-Tang Clan and is a burgeoning rapper in his own right, told Download.com.
To sweeten the deal, coins will come with proprietary initial artist offerings from the estate of Ol' Dirty Bastard. Some of these will eventually include unreleased O.D.B. music, footage, and interviews; an advanced screening of or possibly even a role in the new O.D.B. biopic, and a new Young Dirty album.
"My father passed when I was around 16 and everyday we're building his legacy, so it's all about that right now," Young Dirty said. "Everything is wrapped around the O.D.B. Coin, and those are times for the legacy to spread its wings. The fans are gonna love it. They've been waiting for this. They've been sweating. Their mouths are watering."
O.D.B. Coin is the first of several artist-branded currencies that the AltMarket exchange expects to launch. Rewarding fans for their patronage with exclusive coin-holder events, exclusive unreleased content, and exclusive limited edition merchandise, AltMarket also opens artists up to new money-making streams. Young Dirty hopes the O.D.B. Coin will help him fund his first new album among other projects.
"Musically, I'm taking my experience and whatever my dad put in to recreate that magic and get up in the studio and be among the Wu members -- the great, great leaders like RZA, so I can be a great leader to come," he said.
Young Dirty believes his father -- whom he plans on commemorating on what would have been the legendary rapper's birthday on November 15 at a star-studded event called "Celebrating the Legacy of Ol' Dirty Bastard" at The Roulette in Brooklyn -- would appreciate the O.D.B. Coin.
"Well, he used to be on food stamps, so getting the O.D.B. Coin is having his own face on his own O.D.B. money, and that represents the hip-hop culture and giving the fans a true experience," he said. "It also gives the artists who wanna be independent a real experience of how to take their leadership skills to another level. Hip-hop has been around for a while, and this is our chance to reach out and get into the digital grind and have everybody be a part of this."
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