Looking for something to do this weekend? Google is making it easier to find information about local events, including time, location, and how to get tickets.
In a release, Product Manager Emily Fifer said Google aggregates information from websites like Eventbrite and Meetup to populate the quick descriptions of events.
"When you search on your phone for things like 'events near me' or 'free concert' in the U.S., you'll not only find a list of events from a variety of sites, but also key information about the event, right on Search," Fifer wrote.
"Tap any event you're interested in and you'll get an overview of things like time, location, ticketing providers and other information that will help you decide whether to attend. If you're ready to take the plunge, you can follow the links to buy tickets from the provider of your choice. If you're still deciding, you can head to the event webpages for more information."
Google allows you to refine your search so you can specify location or time for upcoming events. It also added in a "For You" tab that curates a list of potential events you may like, based on your interests or location.
For event promoters, Google has instructions for how to include information about their next big food festival or party. Google has been including event information within the search results since 2015, helping users who are seeking quick, clear information on events.
After improving event search results last year, Google is now adding even more information to the listings and improving their suggested events within the "For You" tab. Using just Google Search, you can get tour schedules and save events for later within the "For You" tab.
"You'll find events from across the web -- from meetup and concert sites to individual event listings from organizations and brands you love," Fifer said. "We'll be rolling out these new features over the next few days. Give it a try to find the perfect dog meetup, local festival or must-see summer concert for you."
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- Google users will get more detailed information about local events through summaries provided on the search page itself and links directly to ticketing sites.
- The additional "For You" tab will allow you to save events, buy tickets later and have access to curated lists of potential events near you. .
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