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Zuvuu is a Cloud service platform that enables the storing and sharing of user generated video clip content in dedicated software product 'channels'. Zuvuu's simple mission is to enable the sharing of knowledge, tips, tricks and get-rounds relating to any Windows application or indeed Windows itself. The service is tightly integrated with a Windows application called CLIP-it! enabling registered users to easily record application-video clips that are then saved to the Zuvuu Cloud with a single click. Producers assign clips to existing software channels or can create a new one on-the-fly. CLIP-it! is completely free as is the Zuvuu Cloud service for non-enterprise users. Enterprise users enjoy a 30 day free trial, can brand their channels with uploaded logos and have complete control of channel content and subscribers. Any registered user can create their own channel and are encouraged to share their clips however, users can create a totally private account if desired.