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Inspired by design thinking's brainstorm tools Nurun has designed an app to compile digital ethnographic data on Weibo, China's largest micro-blogging community. The Nurun Weibo Canvas is meant to help digital ethnographers retrieve weibo tweets in a creative way so as to make new associations with the posted data as well as come up with innovative insights on their research topic. The app lets its user search, find, organize, draw and annotate weibo tweets.