The "Download Now" link directs you to the iTunes App Store, where you must continue the download process. You must have iTunes installed in order to open the link, and you must have an active iTunes account to download the application. This download may not be available in some countries.
From Matthew McComb:
Simple2Do brings an elegant and intuitive approach to task management on your iPhone or iPod Touch. - "Simple2Do felt like a seamless switch between in-house apps like Email and the app itself. This app is completely worth the $0.99 download, especially for those who like to make lists." - appsafari.com - "Well, so far I have never found a simple to do list app like this. You must try it and compare it to your other to do list apps." - ipodportal.com Unlike other to-do list applications Simple2Do favours user experience over bloated features and functionality. With Simple2Do task management is simple, easy and quick, giving you more time to get things done. Key Features: * Quickly Add Tasks - With the press of a button you can add a new task directly from the Simple2Do home screen by just typing the title. The new task is then automatically placed into your Inbox list ready to be moved later on and edited with any more info. * Group Tasks With Lists - Add your own lists and access them directly from the application home screen. * Easily Review Your Tasks - The Simple2Do home screen delivers everything you need to know about your tasks. Each list has its own task count displayed right there on the home screen. And all due tasks are easily accessed through the 'Now Due' list with a single touch. * Completed Tasks List - Simple2Do prevents completed tasks from bloating up your lists by automatically moving all completed tasks to their own list. * Delete Completed Tasks - One at a time or all in one go! * Shake To Sort - When viewing a list of tasks shake your iPhone/iPod to quickly switch the sort mode of the tasks. * Application Badge - If you're really in a rush you don't even need to start the app. Simple2Do displays the number of currently due tasks right on top of its app icon in the iPhone/iPod home screen. * Screen Orientation - Prefer to type in landscape mode? No problem! Every screen in Simple2Do can be rotated any way you like.