The "Download Now" link directs you to the iTunes App Store, where you must continue the download process. You must have iTunes installed in order to open the link, and you must have an active iTunes account to download the application. This download may not be available in some countries.
From Wim de Nood:
Pictures made with your iPad or camera are usually the wrong size to use them as wallpaper or background on your home computer (widescreen or normal screen). Your photos probably also need some cropping to make them fit for full-size prints on a4/a3, etc and for a lot of photo-frames. With Fit It, you can resize, rotate, flip and crop a picture until you have the right size for any device or print. The app will make sure that your photo gets the correct aspect ratio (width vs. height ratio) and will maintain the highest possible output resolution without stretching the photo. You can however change the output resolution to a lower value. Whatever you like!Supported outputs: * Widescreen monitors (16:9) * Normal monitors (4:3) * A6/A5/A4/A3/etc in both landscape and portrait (all DIN sizes). * Photo-frames in both landscape and portrait: - 10 x 15 cm (4 x 6 inch) - 13 x 18 cm (5 x 7 inch) - 15 x 20 (6 x 8 inch) - 20 x 25 (8 x 10 inch) - 28 x 35 (11 x 14 inch) - square (aspect ratio 1:1) * You can add, edit and delete any custom layout with any custom aspect ratio. So if your prefered layout is not in the list above, don't worry. You can add yours yourself.Supported features: * move image with one finger gesture * resize image with two finger gestures * live calculation of output size * flip selected image horizontal / vertical * rotate selected image in steps of 90 degrees * save result to photo library * save result + e-mail directly as jpg file * save result + post to twitter directly (iOS5 only)* scale image down before saving or emailing.* app settings (iPad-> Settings -> Fit It) to switch between mm and inch * rotate iPad for optimal usage of screensize* change image color to grayscale* change image color to sepia