The download button opens the iTunes App Store, where you
may continue the download process. You must have iTunes installed with an
active iTunes account in order to download and install the software. This
download may not be available in some countries.
From UBM Techweb:
EE Live is the worlds only technical conference and expo for electronics design engineers, entrepreneurs, and technology professionals who create products with electronic content. Held in the heart of Silicon Valley, it is where the worlds top design engineers and product developers gather and learn, gain inspiration, and get practical information and hands-on training they can put to immediate use. Within this event application, you can gain valuable information before, during and after the show. Locate exhibitors, conference sessions, connect with other attendees and more. Download today for more information.