The "Download Now" link directs you to the iTunes App Store, where you must continue the download process. You must have iTunes installed in order to open the link, and you must have an active iTunes account to download the application. This download may not be available in some countries.
From Aestus Corp:
An universal multi counter designed with utmost simplicity and ease of use. Use it for pleasure, business, research, surveys, count just about anything. Use it as scoreboard to keep tally of team scores on the game day. Use it as a survey tool- count people reading on digital media vs. printed books. Track your coffees, caffeine free days, gym days, clients meetings, sales, books read, movies watched, games played, cookies your kids eat. It's use is limited only by your imagination. This app elegantly combines the power of multiple counters with its simplicity of design.