If you are mystified by the new barcodes on manufacturers coupons the GS1 Coupon DataBars or simply DataBars then youre not alone, with research indicating an error rate in excess of 70%! DataBars have proven to be a double edged sword eliminating most human readability came at a cost of preventing coupon issuers, retailers, and processors from interpreting and verifying the accuracy of DataBars as well. Introducing CHEQR, the breakthrough in app technology that tames the DataBar! Before CHEQR pronounced like checker coupon professionals had to hope and pray that their DataBars accurately reflected the intended coupon terms. CHEQR demystifies the DataBar and reveals the encoded information in an easy-to-understand format. With CHEQR, you can match a coupons written terms to those embedded in the barcodes, isolate any conflicts, and learn how to close redemption gaps and loopholes. CHEQR uses your iPads camera to scan a coupon, and then it automatically analyzes the DataBar. With no user set-up needed, CHEQR yields a proprietary re-interpretation of any coupon from the perspective of POS systems. Using patent-pending algorithms, CHEQR also identifies otherwise hidden exposures that enable or even foster coupon misredemption. CHEQR can retain the scanned images to facilitate audits, help manage complex promotions and market-specific offers, and aid in incremental DataBar refinement efforts. For anyone whose job touches DataBars, CHEQR is the must-have cost-cutting tool that:CONVERTS DataBars. CHEQR reads the information in each DataBar, presenting it in multiple format options, and allowing you to match each DataBar with the intended data on a field by field basis.EXPLAINS DataBar Settings. CHEQR educates users on the point-of-sale impact of each field value, thereby helping users improve offer designs and requirements in manners that DataBars can better support. MIMICS POS Systems. CHEQR displays exactly how the DataBar will be interpreted by POS systems, providing incredible insight into the reasons that a coupon might be accepted for unintended purchases and rejected for fully compliant purchases.IDENTIFIES Errors and Improvement Areas. CHEQR evaluates each DataBar, using proprietary algorithms to identify correctable errors and concerns. CHEQR suggests best practices in DataBar settings that can minimize coupon misredemption. STORES Coupon Images. CHEQR retains a scanned image of each coupon to simplify the editing process, management of market-specific offers, FSI production, cost accounting, risk management, and a wide variety of coupon-related jobs. SIMPIFIES DataBar Usage. For retailers and manufacturers that have shied away from DataBar adoption, CHEQR eliminates your DataBar fears. Existing DataBar users gain new capabilities in benchmarking competition and measuring the performance of different offers. IMPROVES Checkout Efficiency. CHEQR is an ideal support tool for retail and processor line managers. CHEQR can enhance cashier training, resolve conflicts between written coupon terms and DataBars, prevent bottlenecks caused by DataBar problems, and address potential charge-backs proactively.NEEDS No Setup or Connectivity. CHEQR is as portable as your device, designed to operate on iPads without any network or mobile connectivity. CHEQR is a corporate security dream: it doesnt require any user inputs nor does it transmit any data anywhere. CHEQRs intuitive design makes its ready to use straight from downloading, but if you need it, theres in-app tutorial that takes no more than 15 minutes.And CHEQR does much more!CHEQR is the creation of a team including Wharton MBAs, who are also brand management veterans, and a senior IOS-development engineer from Georgia Tech. The app is designed to work exclusively on the iPad and only with the new North American coupon application encoding standards.