The download button opens the iTunes App Store, where you
may continue the download process. You must have iTunes installed with an
active iTunes account in order to download and install the software. This
download may not be available in some countries.
From Beekeeper Group:
The BlueAdvocacy application provides supporters with tools and information to educate and inform others on upcoming changes to healthcare insurance, the Affordable Care Act, Medicare, state healthcare exchanges and other health insurance issues.The application enables users to take action from a smartphone, providing access to:Information about Blue Cross Blue ShieldEmerging Issue updates2014 Changes in Healthcare news and informationRecent news and an events calendarLive Twitter updates and newsA resources section to learn more about healthcare changesThe ability to share important news snippets on Facebook and Twitter