Yelp serves up an alternative iPhone reality (video)

Augmented reality is fast becoming a reality for mobile search apps of all stripes. Get a taste of what's to come with Yelp's "Monocle" feature for iPhone in this First Look video.

Augmented reality is fast becoming a reality for mobile search apps of all stripes. Layars, which calls itself a "reality browser," was one of the first of interest to pop up on our iPhone radar. Not long ago, Yelp oh-so-quietly added its own way to slap its content over the world you see through your camera lens. The "monocle" feature originally surfaced as a hidden gem within Yelp 3.0. Now, in Yelp 4.0, Monocle has earned its place as a permanent feature on video-enabled 3GS iPhones.

Expect to see many more augmented reality apps pop up on a variety of mobile platforms, including Android and BlackBerry. As if on cue, a few days after Yelp's latest release, Zagat pushed out a similar feature for its competing restaurant and nightlife app, Zagat To Go 3.0.

Get a taste of Yelp's Monocle augmented reality mode, and of Yelp 4.0's other improvements and additions in the First Look video above.

About Jessica Dolcourt

Jessica Dolcourt reviews smartphones and cell phones, covers handset news, and pens the monthly column Smartphones Unlocked. A senior editor, she started at CNET in 2006 and spent four years reviewing mobile and desktop software before taking on devices.

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