The "Download Now" link directs you to the iTunes App Store, where you must continue the download process. You must have iTunes installed in order to open the link, and you must have an active iTunes account to download the application. This download may not be available in some countries.
From University of Southern Mississippi:
Experience Hattiesburg like only University of Southern Mississippi students know it. The Student Printz student editors and contributors are populating reviews for the restaurants, bars & clubs, hotels, spas & salons and other landmarks in and around Hattiesburg that are essential to campus life. All the listings are tagged with a geo-location so you can find what is near you at any time of the day or night. If you are out and about, its a simple click on Nearby to find what is hot around downtown or what the best Thursday night spot is.In addition, this app will provide breaking news and headlines from the Student Printz as news happens from the most trusted brand on campus.