The "Download Now" link directs you to the iTunes App Store, where you must continue the download process. You must have iTunes installed in order to open the link, and you must have an active iTunes account to download the application. This download may not be available in some countries.
From Sanse Boulevard S.L.:
Do you have sugar, candy or chocolate cravings? You crave sweets for a variety of reasons, whether from habit, physiology or sugar addiction. As weird as it seems but if you give up sugar for two weeks, you will stop having those cravings. There are ways to break the cycle and stop craving sweets. Stop Sugar Craving can help you to achieve this goal. Stop Sugar Craving will remember you the decision taken by an alarm, and it will be at your most critical moments. The encouraging messages, tips and resources of Stop Sugar Craving will maintain your motivation and will give you strategies to avoid sugar and the cravings. Many of life's failures are people who did not realize how close they were to success when they gave up. Thomas Edison