The "Download Now" link directs you to the iTunes App Store, where you must continue the download process. You must have iTunes installed in order to open the link, and you must have an active iTunes account to download the application. This download may not be available in some countries.
From SAS Institute:
SAS Social Media Analytics for mobile gives you instant feedback on your brand so you can monitor sentiment, view trends and understand social conversation while away from your workstation.Gain Perspective While on the GoUse SAS Social Media Analytics for mobile to get an enterprise view of social information and conversation. Use Real Time Tweets to enter custom queries about your brand and then drill into specifics buzzwords, hot topics, key phrases and dialogue important to your brand or business all coded for sentiment and displayed in real time.Key Features-Pre-specified query (i.e., SAS OR #SAS).-Custom query (i.e., SAS OR #SAS AND software AND NOT jobs).-Results displayed via two graphs and a list of tweets text.-Graph 1 sentiment over time.-Graph 2 cumulative sentiment over time.-List of actual tweet details with sentiment.-Ability to capture and distribute.The Power to Know Is with You as You GoSAS has long been known for providing deep analytical insight. Now we deliver that insight to your mobile handset or tablet device. The ability to keep track of your brand is essential to providing optimal service to your customers and understanding trends over time. SAS Social Media Analytics Mobile comprises two modules that help you quickly understand sentiment, influence, activity and social trends at the executive level, and then quickly drill into specific topics for a more granular view. With social information and dialogue coded for sentiment in real time, you can quickly and efficiently route information to other users and departments in your organization.