The download button opens the iTunes App Store, where you
may continue the download process. You must have iTunes installed with an
active iTunes account in order to download and install the software. This
download may not be available in some countries.
From Wil McReynolds:
This is the tourism app for Northwest Ontario. This allows users to view our marketing materials via Augmented Reality (AR). Bringing our print to life!To use the app:1: Download.2: Open the app.3: Touch the "Have marketing material" button.4: Hover your phone or tablet over the print materials to see them come to life.Don't have one of our prints? No Problem. Touch the button that says "Don't have one of our prints?" and that will bring you to a screen that has another button that you can touch to activate a hidden object.For best results, aim your device at a print, any print.