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Full user review
"Reliable, configurable AND easy to use!"
This review was originally posted on VersionTracker.com.
I initially tried Serial Mail, but that's not a reliable solution for sending thousands of formatted messages - let alone how professionally will the messages look in the end (part of formatting lost, only plain addresses in the "To:" field).
Mailings gave me all the features I needed. It includes recipient name in the "To:" field, integrates nicely with Address Book, supports both HTML and plain text alternatives (and has many more options I haven't used but they may come handy later). And it has worked very reliably. I got it setup in less than a hour (including the purchase).