Diving into Metro Windows Store app data

A new report from computer-management-software publisher Soluto looks at detailed usage statistics for Windows Store or "Metro" apps.

Software publisher Soluto made a PR splash last month when it issued its first PC purchasing guide, concluding that a Macbook was the best laptop for running Windows ... mostly because running Windows on Mac requires a clean install of the OS, unlike most default Windows laptops, which include varying amounts of OEM (original equipment manufacturer) software.

Soluto is back today with a new "Monthly Insights" report that looks at Windows Store app usage. Windows Store apps are commonly referred to as "Metro" apps, despite Microsoft's abandonment of the Metro code name for the new "modern," touchscreen-focused interface. Soluto continues to reinforce the misnomer in this new report.

Regardless, the results of the Windows Store app usage survey aren't pretty. Analyzing 10,848 Windows 8 machines and 313,142 Windows Store app launches across 9,634 unique apps, Soluto concluded that a whopping 61 percent of desktop users and a surprising 44 percent of Windows 8 tablet users launch Windows Store apps less than once per day.

(Credit: Soluto)
(Credit: Soluto)

The Windows Communications Apps suite--a collection of Microsoft's Mail, People, Messaging, and Calendar applications--is the most commonly installed app, but the four apps together only average 4.4 uses per week.

On the flip side, the most engaging Windows Store app is Yahoo Mail, clocking in at 26.91 average uses per week. Interestingly enough, the default Microsoft Mail app for Windows 8 supports Yahoo Mail, yet is used by Windows users 6x less than Yahoo Mail. Soluto contends that the modern-style interface of Windows 8 makes adding accounts to Microsoft's Mail app so difficult that Yahoo Mail users give up and download the proprietary app.

Read the full report on the Soluto site for more details about Windows Store app usage.

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