If there's anything more fun than fighting monsters and casting spells in a sword-and-sorcery setting, it's doing it with thousands of other players in the same game world. That's the appeal of massively multiplayer online (or MMO) games, from EverQuest to World of Warcraft. The appeal for game makers is even more obvious -- the ability to create a recurring revenue stream from monthly subscription fees, on top of an initial game purchase.
But aside from the ever-popular WoW, few massively multiplayer online games have broken through to the gaming mainstream. Even games with built-in audiences, such … Read more