Responding to the growing popularity of home soda maker SodaStream, Coca-Cola announced that it will purchase a 10 percent stake, worth a cool $1.25 billion, in Green Mountain Coffee Roasters, the parent company of Keurig.
With its single-serve coffee makers and K-Cups, Keurig has become a household name in home-brewed hot beverages. An odd bedfellow for a soda company? Not when you consider that Keurig is developing a cold-beverage maker, the Keurig Cold, due in the fall.
Keurig says the new cold brewer will make everything from sodas to sports drinks, all with the same sort of pod system … Read more
If sharing fluids strikes you as icky, Coca-Cola's shareable can may be just the thing. A simple twist and the 330-milliliter can splits in half, one for you and one for a friend. Ideally, you should only do this with one buddy, as the can doesn't multiply any further.
The idea of this shareable can originated with ad agency Ogilvy & Mather Singapore, though the group that came up with the idea has since left the company. The concept was based on a Pepsi can that had been cut in half to be used as an ash tray. Passersby in Singapore recently could grab a shareable can from a "happiness truck," though we reckon it's unlikely the can will end up being made as a real product that's widely available. … Read more
Leaked from today's 404 episode:
- iPhone 5: Say hello to scuffgate?
- Hacker: I've ported Google Maps to iOS 6.
- Subterranean park in Manhattan to stay sunny with fiber-optic skylights (Low Line).
- Leica cameras for some reason favored by celebrities.
NEW YORK--Someone needs to remind Spotify that you need news at a news conference.
Spotify, one of the top music subscription services, announced today that Coca-Cola is launching an app on its music platform. Three Coca-Cola executives and Spotify CEO Daniel Ek tried to convince a gathering of about 30 members of the media that the partnership can offer Spotify users untold number of benefits and help extend the streaming-music service's brand.
By being everywhere that Coca-Cola is, which is just about everywhere, the agreement will spread Spotify's brand to new markets. What they didn't tell us … Read more
Believe it or not, we still have our jobs after welcoming Jim Lanzone, CBS Interactive president, on yesterday's show. Go back an episode and listen for a rare opportunity to hear someone make fun of Jeff. Cheers, Jim!
Today we're going over some of the stories that we didn't get to talk about yesterday, including Google's latest OpenGL project. The platform that Google tested using Google Earth is once again put to use on the Google Infinite Digital Bookcase, a helix of virtual books you can browse in a 3D model.… Read more
That mainstay from youth, the "suicide"--that's several different flavors of soda mixed together in a single glass to create one insanely sweet concoction, in case you're not in the know--is finally available on demand without having to fiddle with half a dozen 2-liter bottles.
Coca-Cola's nonstop marketing machine has introduced "Coca-Cola Freestyle," an online and real-world system that allows corn syrup (or Aspartame, for you Diet Coke drinkers) addicts to create their own soda "mixes."
The online component allows Facebook fans to fiddle with hundreds of combinations of various Coke brands and flavors, and an app for Android and iOS provides a related game. The apps also direct you to the nearest physical Coca-Cola Freestyle machine, where you can actually try out your deliciously decadent and dangerous-to-diabetics creation. There are currently more than a thousand "mix your own" dispensers in select restaurant chains, including some Burger Kings, Domino's Pizzas, Pei Wei Asian Diners, and other spots.… Read more
Links from Friday's episode of Loaded:Apple releases an update to iPhone software in preparation for its press conference at 10 a.m. PDT Friday, which we will cover live here. Amazon is sued by Discovery Communications for alleged patent infringement on the Kindle. The latest Facebook scam claims to have horrific information about Coca-Cola. It doesn't. Don't click that. The upcoming version of Ford Sync can respond to over 10,000 commands. Mozilla releases Firefox Home on iPod Touch and iPhone to sync your desktop browsing with your mobile device. A new Google Earth layer may … Read more
Zap's founder and director of research and development, Gary Starr says the future is here, all we have to do is plug in.
"The Zap approach is to make electric cars more cost effective and more comfortable," Starr said during a tour of the downtown Santa Rosa, Calif. showroom and factory on Monday.
If you're unfamiliar with with Zap's vehicles, don't feel bad. The car maker is right smack in the middle of Sonoma County, a Northern California region more known for its wine than its electric cars.
Truth is, Zap has been the … Read more