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Bust lock-down: Bra only unhooks for love, true love

Japanese lingerie company Ravijour doesn't want its customers to settle for anything less than true love. That's why it developed the True Love Tester, a bra with a mission to keep its contents contained until the wearer is really head over heels. Ravijour calls it "a revolutionary bra that knows how women truly feel." A promotional video implies the brassiere could help save women from one-night stands with less-than-savory men.

The bra contains a heart-rate sensor and sends the data it collects, via Bluetooth, to an app for analysis. The app calculates what the designers call the "true love rate," comparing the readings to activities like shopping, watching a horror movie, flirting, jogging, or receiving a surprise gift.… Read more

The 404 1,396: Where we're one step closer to Instabook (podcast)

Leaked from today's 404 episode:

- News from Instagram, or, what the hell is this block of wood?

- Stress-buster: Microsoft bra battles emotional overeating.

- Sony patents "smart wig": Toupee with sensors on the way?

- Spike Away vest keeps people out of your personal space.… Read more

Stress-buster: Microsoft bra battles emotional overeating

Microsoft researchers aren't just thinking about operating systems. They're thinking about undergarments with a purpose, specifically a smart bra that monitors the wearer's mood with the aim of preventing stress-related overeating.

Mary Czerwinski, a research manager with Microsoft's Visualization and Interaction Research Group, is studying how technology can help detect stress and give people tools for dealing with it. One of her recent projects involved the creation of a bra with embedded electrocardiogram and electrodermal activity sensors (PDF), as well as a gyroscope and accelerometer.… Read more

Crave Ep. 128: A data disc that could outlive humankind?

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When mankind is no more, we can leave behind proof of our existence with the Superman Memory Crystal. Yay us! An artist and a beekeeper employ 80,000 bees to make sculptures out of honeycomb, and the Drone It Yourself kit lets you make anything fly. All that and more on this week's Crave. … Read more

Give the Clap-Off Bra a big hand

The old "Clap on, clap off" jingle from the '80s has a new product to attach itself to, and that product sits right on your chest, ladies.

While you can't snag a Clap-Off Bra at Macy's, Instructables has a step-by-step tutorial that only requires two circuit boards, an Arduino, a 28-pin socket, two 22pF capacitors, a 10uF capacitor, a 1K resistor, a 10K resistor, a 100K resistor, a 7805 voltage regulator, and a few other items you're sure to have in your soldering kit.

Basically, the battery-operated bra uses an electromagnet that controls a switch to make the undergarment pop off when someone claps nearby (video mildy NSFW). Creator Randy Sarafan, a hacker and new-media artist, says the bra was inspired by the creative electronic lingerie (like remote-controlled and glow-in-the-dark unmentionables) one finds in Syrian bazaars. … Read more

'Star Wars' theremin bra: May full support be with you

Some things just go together like peanut butter and jelly. Like "Star Wars" and theremins and bras. An Instructables member built such an undergarment using LEDs and an Adafruit Flora wearable microprocessor.

The bra includes a photocell detector and an ultrasonic range sensor. Wave your hand in front of the bra to affect the sound. It's designed to react like a theremin, so the sound changes with how close you are to it. Yep, it's a beep-boop bra; though, it sounds a bit more musical than typical R2-D2 noises.… Read more

R2-D2 light-up bra goes beep and boop on your bust

R2-D2's iconic droid look has inspired quite a few products, ranging from speakers to a rolling suitcase. Instructables user seamster took a look at R2-D2 and zoomed in on the "Star Wars" robot's head. What did it remind him of? Why, a bra, of course.

Most people would giggle about the idea and then move on, but seamster set about making not one, but two R2-D2 bras. He also posted painstakingly detailed instructions for making your own from scratch on Instructables.… Read more

How a smart bra could one day outdo the mammogram

Those breast exams women are supposed to regularly give themselves in the shower are no joke. With one in eight women facing breast cancer diagnosis at some point, early detection -- most often in the form of simple self exams -- can be a literal lifesaver.

So First Warning Systems, a company founded in Reno, Nev., in 2008, is designing and testing a smart bra that is essentially a continuous exam, and that thus far appears to be more accurate that the somewhat controversial mammography.

The Breast Tissue Screening Bra incorporates a sensor that measures tiny temperature changes that occur as blood vessels grow and feed tumors, which the company says grow for an average of 12 years (to 4 centimeters in diameter) before being surgically removed.

That sensor, meanwhile, communicates with pattern recognition software to help spot possible tumors long before a hand or mammogram likely would.… Read more

Geek bras proliferate in Etsy undergarment fashion explosion

The Angry Birds bra came to our attention last year. Little did we suspect at the time it was just the tip of the undergarment iceberg in an upcoming flood of geek-themed bras.

If "Star Trek" is more your thing, then you can get a blue sciences division bra complete with insignia in vaguely the right location. Other options include a Portal bra and a nod to every 12-year-old boy's favorite calculator joke, "BOOBIES" done up in numeric style.… Read more

iPhone-carrying bra is no bust

Some of us are slaves to technology while others are slaves to fashion, but for those of us who are indentured to both, this iPhone-carrying bra could be the path to liberation. Even if, like me, you don't possess an iPhone or breasts, it's still a wonder to behold.

Dubbed the JoeyBra -- as in baby kangaroo, because they have pouches, get it? -- it was created by two entrepreneurial business students at the University of Washington who saw great potential for growth in the pocketed bra market. At least, that's the pitch. In reality, a pair of students in search of a way to party without having to detach from their phones or accessorize their best bar-hopping gear came up with one. And that's no snark -- here's how they put it on their Web site:… Read more