Apple is the master of hype. Normally, it lives up to that hype. But in its 3G iPhone launch and now with its MobileMe synchronization service, Apple has fallen down. Flat.
Billed as an upgrade to Apple's .Mac service (to which I have subscribed for years), MobileMe is anything but. In fact, as The Register reports, it's not even the push email service that it purports to be. It's IMAP, just as .Mac was.
Email is managed through IMAP, and strictly speaking is pulled by polling the IMAP servers every minute, though that gives a reasonable impression of being pushed....
[C]hanges made using the desktop application are not instantly or automatically reflected on the iPhone or within The Cloud. Such changes need to wait for a synchronisation process, a lag of up to 15 minutes, before they are propagated between the platforms. Not only that but anyone trying to use some of the more advanced IMAP capabilities, such as the APPEND command, will find the MobileMe service unaware that any changes have been made to their e-mail account, at least until a good-old SMTP delivery triggers notification.
Is it really that big of a deal? Perhaps not. But it's also false advertising on Apple's part, and an unworthy "upgrade" on a service that for years has only had one major benefit: The name ".mac." I don't want a lame ".me" email address, and I'm finding that I don't really benefit from the changes to the .Mac service.
Are you getting more mileage from MobileMe?
UPDATE: I just received this from Apple:… Read more