MLB expands use of Passbook for mobile ticketing -- report
Major League Baseball (MLB) is increasing its reliance on Apple's Passbook application, according to a new report.
This year, 13 teams will allow customers to buy paperless tickets and redeem them through Apple's Passbook. The Minnesota Twins, Baltimore Orioles, and Chicago Cubs are among the new teams to support the application, according to GigaOm, which spoke with MLB officials on the move. Two more teams will be announced soon.
MLB gave a tryout to Apple's electronic ticketing system last year with four teams. Out of the 1,500 e-ticket buyers, 12 percent chose to receive their tickets … Read more